One of the special washes we have been carrying out for many collections is the Tie Dye.
This type of wash harks back to the vintage aesthetics of the 1960s and 1970s, the same aesthetics we embrace daily.
The origins of Tie Dye are even older and widespread in different cultures around the world.
Similar techniques are found in Asia, Africa and South America, where they were used to decorate fabrics for clothing, ceremonies and everyday objects.
Its revival in the 1960s in the West was linked to the countercultural movement, becoming a symbol of individuality, creativity and non-conformism.
Since then, tie-dye has cyclically returned to the catwalks and streetwear, appreciated for its ability to transform anonymous garments into unique pieces and for its inherently playful and experimental nature.
Tie-dye is a dyeing technique that allows unique patterns and motifs to be created on fabrics.
Its name comes from the English “tie” and “dye”, indicating the basic process: the fabric is tied, folded or curled in various ways before being dipped in colour.
Parts of the fabric that have been bound or compressed resist dyeing, creating lighter or undyed areas that contrast with the dyed sections.
Mostly natural fibres such as cotton, linen, rayon or silk are used, as they absorb the dye better.
The The Tie dye is not just a dyeing technique, but a true expression of style and philosophy.
His ability to transform a simple fabric into a unique work of art, combined with his creativity and uniqueness, make him a timeless element in the fashion world.
We adopt the tie-dye in our collections, for example in our upper garments such as the Jacket 80 Over Japan Bull and the Blazer Japan denim waistcoat; but also in our trousers, on some iconic models such as the Five Wide Leg Japan Denim and the Milly Bootcut.
For us, tie dye is not just an aesthetic choice, it is a tribute to the energy and spirit of freedom of the 1960s and 1970s, which continue to inspire the brand identity.
Choosing tie-dye means embracing a piece of history, carrying with it the echo of a movement that made diversity and originality its flag.
